Target Audience

Target Audience:

In order to create a successful music video, I need to know who my target audience are going to be. I need to be able to aim my characters and storyline at a certain demographic of people so that I can produce the best possible video.

What my audience is:

·      14-30 year olds

·      Male and Female (due to female protagonist)

·      Urban, international

·      Dress normally, wears hoodies and other casual clothes.

·      Enjoys a good action film and some fighting

·      Appreciates heavy drum and bass

·      Doesn’t mind quick action and fast paced editing

·      Can keep up with a quick single strand

·      Music video watchers

·      Not fans of generic pop music / music videos

Essentially, people like me.